Speakers:

• Aaron Fish, Founder/CEO - Trestle Hospitality Concepts

Description: The senior living industry as a whole continues to evolve and face new challenges brought on by the pandemic and the transition from Silents to Baby Boomers. Communities will need to create additional revenue streams to weather the numerous economic headwinds that are challenging the industry today. An area of opportunity here is with food & beverage operations. They will have to become more front and center in the overall experience of a resident’s daily life, and are mostly an untapped source of revenue and brand growth. In this session led by Aaron Fish, he will share with senior living providers the impact having a market-tailored food & beverage operation will have on their financial performance and brand awareness. Additionally, he will provide a roadmap of how to build such an operation.

Learning Objectives:

1. Develop or enhance a food service program to generate revenue and brand awareness
2. Illustrate how a focus on enhanced food & beverage operations can impact and improve brand awareness
3. Discover strategies and tools to create and implement enhanced food & beverage offerings

CEUs: 1.25